Prizefight: MARVEL vs DC

Both these comic book companies have had huge success in the field of cinema, and both are still producing films, this post will analyze the differences between the ways these companies have adapted their universes to film, the completeness of their franchises and how coherent their film universes are.

DC have been making films for significantly longer than Marvel, DC first created a franchise with the release of the original superman film in 1978, which spawned four sequels and a semi reboot. The first batman film was released in 1989, directed by Tim Burton and starring Michael Keaton, the film became a blueprint for superhero movies released over the next decade, being dark and brooding, featuring graphic imagery and being unabashedly violent, and influencing the way superhero films were marketed and promoted. These films were both released by Warner Brothers, and to date the whole of the DC universe has been produced exclusively by Warner, giving the franchise a sense of cohesion not present in the more fragmented Marvel franchises.

Marvel Comics properties have had a significantly more tortured road to the big screen, the first movie produced was X-Men, which was released in 1999, to great critical acclaim, and which to date has spawned five sequels and two spin offs. This film was released by 20th Century Fox, as was The Fantastic Four, which itself spawned a sequel. The next property to be adapted was Spider-Man, released by Sony in 2002, spawning a trilogy of films and a rebooted franchise. In 2009 Disney purchased Marvel entertainment, and thus set up Marvel studios, which started producing it's own films financed and distributed by Disney, this gave birth to the Marvel Cinematic Universe, a shared world which some Marvel characters inhabit, notably the avengers.

Although the DC Universe may seem to be the least fragmented and the most complete, their films have all been based around only a handful of characters, and they still have not successfully created a shared universe, despite all efforts. The Marvel Cinematic Universe is the most complete shared universe ever seen on film, and Marvel remain the only studio that has managed to unite it's heroes in a single film. The universe has been hugely influential, and DC and Sony are now attempting to piece together universes, with Dawn of Justice being a clear attempt to replicate Marvels success.

The way Marvel franchises have been portrayed on film feels more complete than DC's attempts, despite the films being spread over various studios, more characters have been adapted to film, and the Marvel Cinematic Universe feels incredibly cohesive and a very impressive undertaking. Whereas the DC universe, while once great now feels tired and in need of rebuilding, and their attempts to create a shared universe between the Batman and Superman franchises feels rushed and forced.